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Tuesday, April 13, 2010
1 South Van Ness Ave. 7th Floor
Union Square Conference Room

9:00 A.M.

Cameron Beach, Chairman
Shirley Breyer Black
Jerry Lee

Nathaniel P. Ford, Sr.

Roberta Boomer


1.  Call to Order

The meeting was called to order by Chairman Beach at 9:00 a.m.

2.  Roll Call


  • Cameron Beach
  • Shirley Breyer Black – absent at Roll Call
  • Jerry Lee

3. Approval of Minutes

On motion to approve the minutes of the March 9, 2010 Regular Meeting: unanimously approved.

4. Executive Director’s Report

No report.

5. Public Comment


6. Discussion of upcoming SFMTA Board/Parking Authority Commission items. (No explanatory documents.)

  • Translink

Henry Kim, project manager, Automatic Fare Collection, presented the staff report.

Director Black arrived.

Chairman Beach requested that staff provide information to the Board about what other agencies are doing with regard to transfers, how the proposed changes would impact transit operations, alternatives for cash paying customers and the cost.


David Pilpel stated that he’s not sure how the proposed system would work for customers with limited proficiency in English or how it would work with special events.   He questioned where people would get the limited use card and how it would work with cable cars.  This needs more work.

  • Transfer Policy

Sonali Bose, chief financial officer, presented the staff report.   

Chairman Beach requested that staff provide information to the Board regarding the communications plan for Proof of Payment on the rubber tire fleet at their May 4 meeting.

Director Lee requested geographic information regarding where violations are occurring.


David Pilpel stated that the initial push beyond the rail system was a pilot program on Stockton Street.   There should be better communication.  Whenever someone pays a cash fare, they should be issued a transfer and be told to keep it. With regard to the project at Saint Francis Circle, he suggested that fare inspection at that location be handled carefully.  There will be mass confusion at the beginning of the project.  It’s not a good prime target for fare inspection and citation.

  • Notice requirements for changes to fare and fee structure

Roberta Boomer, board secretary presented the item.   

Chairman Beach asked staff to come back to the Policy & Governance Committee with a plan that would address the public notice process for changes to the fare structure or for service changes.  He would also like to know what other city entities do.


David Pilpel stated that an amendment to Charter Section 16.112 allows the Board of Supervisors to designate how notice was given but they have not yet changed the process.  Historically, before the internet, the PUC would take multiple actions related to fare or service changes including a report that provided background and a description of the proposals.  They also used car cards that provided information about the public hearing so riders had specific information.  He stated that he was in favor of informed public comment.

  • Fees for duplication

Roberta Boomer, board secretary, presented the staff report.

Chairman Beach requested staff to prepare a plan for cost recovery.


David Pilpel stated that he has significant concerns as he has extremely limited financial means.  This new policy creates a substantial hardship as he is a regular consumer of public records.  The practice of other agencies varies considerably.  If cost of collection outweighs the fee received, those agencies may waive the fee.  He expressed appreciation for the fiscal situation and stated that large public record requests should be subject to fees.  “Nickel and diming” people is not going to get the agency out of its’ fiscal situation.  He urged caution about implementing fees and to hold out for fee wavers where warranted.

7.  Discussion and vote pursuant to Administrative Code Section 67.10(d) as to whether to conduct a closed session and invoke the attorney‑client privilege.

The closed session was cancelled.

ADJOURN – The meeting adjourned at 10:40 a.m.

A tape of the closed session is on file in the office of the Secretary to the San Francisco Municipal Transportation Agency Board of Directors.

Roberta Boomer
Board Secretary

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