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City and County of San Francisco
Municipal Transportation Agency
Citizens’ Advisory Council (SFMTA CAC)

Planning, Marketing Committee (PMC)

Regular Meeting Minutes

Thursday, June 19, 2008 at 3:30 p.m.
1 South Van Ness Avenue, Conference Room 3075
San Francisco, California

1. Call to Order / Roll Call
The meeting was called to order at 3:33 p.m. by Chairman Wieser.

PMC Members present at Roll Call: Emily Drennen, Norman Rolfe and Jamison Wieser.

SFMTA CAC Members, not on this committee, but also present: Steve Ferrario and Ruth Wheeler

2. Adopt minutes of April 17 and May 15, 2008:

On motion to adopt May 15, 2008 minutes: Approved: Ayes - Wieser, Drennen and Rolfe

The April 17th minutes were presented as action minutes. The Chairman stated that he wanted the minutes revised with more content. The adoption of the April 17, 2008 minutes was continued.

3. Public Comment concerning any issue within the jurisdiction of the Council and not noted on the agenda: None

4. Report of the Chairman: Jamison Wieser

No report

5. Provision for Electric Cars (Discussion/Action) Amit Kothari, Steve Bell and Jay Primus

Emily Drennen stated that there were no City benefits or provisions for electrical or alternative fuel vehicles. She stated that City owned garages lacked up-to-date recharging outlets in designated electric vehicle parking spots. Amit Kothari, Director of Off-Street Parking, stated that there will be a major analysis of City owned parking garages for upgrades that would including vehicle recharging accommodations.

Ms. Drennen asked what discounts vehicle programs were available. Mr. Kothari stated that City garages have discount programs for zip cars, car sharing and car pools.

Ms. Drennen stated that the City did not offer on-street parking incentives for clean-air vehicles, such as Residential Parking Program discounts and free or discounted meter parking. Norman Rolfe stated that offering incentives for alternative fuel vehicles would conflict with the City’s Transit First policy. Mr. Rolfe suggested that the City should not cater to hybrids, electric vehicles or any other vehicles.

6. Congestion Parking Management (Discussion/Action) Jay Primus

Jay Primus, SFpark Manager, Steve Bell, SFMTA Finance Manager, and interns Eric Ganther and Richard Kim, gave an update of the SFpark program.

SFpark is a parking based congestion management strategy to test innovative ways to manage congestion. SFpark is waiting for the approval of two contracts. One of the contracts is for a two year contract extension with Serco until 2010 for parking meter coin collection and accounting. The other contract is for spending Federal money with Serco. Both contracts were approved by the SFMTA Board of Directors on April 15, 2008. The Board of Supervisors will review the contracts on June 24, 2008.

Steve Ferrario asked about the technology of the new meters. Mr. Primus stated that the new meters would be multi-space, solar or battery powered units that would also support credit card transactions.

7. Market Street Transit and Traffic – TA study (Discussion/Action) Julie Kirschbaum

This item was rescheduled.

8. Committee Members’ Questions and Comments: (Discussion)


9. Agenda planning for the Next Regular Meeting Tentatively Scheduled:
Thursday, July 17, 2008, 3:30 p.m., 1 South Van Ness Avenue, conference Room 3075

• Bike Plan update

• Translink

• SFMTA website feedback with the re-design. Interaction between SFMTA website and 511’s website.

10. Adjournment: 5:00 p.m.

Respectfully submitted by:
Debra J. Reed
SFMTA CAC - Secretary

Accessible meeting policy – One South Van Ness Avenue

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